Behind the Frames: Shane Baum Shares the Art of Timeless Luxury with WWD

Behind the Frames: Shane Baum Shares the Art of Timeless Luxury with WWD

 

We’re proud to share that our Founder and CEO, Shane Baum, was recently featured in WWD's "Mood Board" series, offering an inside look at the inspiration and craftsmanship behind Leisure Society.

In the piece, Shane delves into the principles that have long guided our brand: understated elegance, meticulous detail, and heirloom-quality design. From 18k gold-plated titanium to hand-finished acetate and jewelry-grade embellishments, each Leisure Society frame is crafted with intention—blending old-world artisanship with modern innovation.

Rather than chasing trends, Shane emphasizes building a legacy through timeless design. As he told WWD, “I want things that are quiet, thoughtful, and meaningful.” This philosophy has shaped everything we create—from our core collections to our most bespoke, diamond-set pieces.

We invite you to read the full article on WWD here, and discover the deeper story behind the frames that define Leisure Society.